Chief Executive Officer, iM4U (1Malaysia for Youth)
He holds a Bach. of Arts (Honours) in Accounting and Finance from Oxford Brookes University.He joined IBM Malaysia in the year 2000 as an Accounting Analyst. He was promoted to Team Leader and was then assigned to IBM Corp in New York for 6 months in 2007 handling Asia Pacific Expenses. When he returned back, he was promoted to Manager. He handled a team of 10 staff and was then later given an opportunity to project manage several divestiture projects.
In 2013, Rudy joined iM4U as the Director of Corporate Services, where he led the team that oversaw the organization’s finance, procurement and human resource.
He was promoted as iM4U’s Chief Operating Officer in 2014. Under his stewardship, iM4U launched its first radio station, iM4U fm. This is the station that reaches out to the youth and spearheads social causes. Besides setting up its first radio station, iM4U has also organized large-scale volunteer programs like Volunteer Malaysia, Reach Out Convention and Celebration and Reach Out Run that have successfully engaged volunteers of different age groups and background. Also, under his purview, iM4U initiated its first volunteer network program, ASEAN4U that brought together 70 ASEAN delegates.
Rudy is also known as the rock drummer for the popular band, Pop Shuvit. The band has recorded 6 albums and toured around Asia from the years 2000 to 2012. They won the AIM Anugerah Kembara during their peak and also played on MTV World Stages concerts. They made it big in Japan in 2006. They were the first artist in Malaysia to break into the Japanese market, opening doors to other Malaysian artists and giving hope to the music industry.
Rudy, who is appointed as iM4U Chief Executive Officer in 2016, continues to be an inspiration to the youths who want to strike a balance between career and passion. He continues to strive by expanding the presence of iM4U in the heart of Malaysians.
iM4U is known as the catalyst that empowers and builds resilient youth with engaging, unconventional and inspiring volunteer activities. It is through these activities that iM4U aims to build sustainable and stronger community with economic impact and foster greater leaders of tomorrow.
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